SERVICE
We offer services such as searches, advice of application strategy, responses to Office Actions, negotiations regarding trademarks and designs so that you can prevent the use of them from infringing third parties’ rights.
Trademark
Specific services for trademarks
LEARN MOREDesign
Specific services for designs
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NAMING SUPPORTING
This service helps you with adopting names. We conduct multiple trademark searches with our comments from a legal and a non-legal (marketing) point of view. You can receive a brief legal report on multiple trademark candidates and advice on if the candidates are suitable for Japanese people.
Advantages of the service
If your trademark candidate has bad meanings (connotations) or is difficult to remember for Japanese people, we provide you with the information. This can prevent you from adopting trademarks which are not acceptable to Japanese consumers.
You do not receive too detailed reports which cost you a lot when there are multiple trademark candidates. Our search stops without thorough analysis when we find prior marks which may be similar to your marks in NAMING SUPPORING service. This reduces the cost.
<Sample of a report>
| Trademark | Possibility of registration | Non-legal impression | Brief comments |
|---|---|---|---|
| A | High | No connotations/Easy to remember | No comments |
| B | Low | No connotations/Easy to remember | The prior mark B’ should be similar to B |
| C | Medium | No connotations/Difficult to remember | JPO may find C descriptive. General Japanese people cannot read C. |
| D | Medium | Weird meaning/Difficult to remember | The prior mark EE might be similar to E. /E has the meaning “toilet” for the subject goods “ice cream” |
| E | Low (at least the goods “XXX” in class YY) | No connotations/ intermediate to remember | The prior mark B’ should be similar to B. It is a little difficult for general Japanese people to read F. |
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